by Thomas J. Tobin

Many campuses have moved entirely or partially to electronic survey instruments for end-of-course student ratings of teaching effectiveness. Because online surveys don’t provide the captive audience of the old pencil-and-bubble-sheet days, response rates on surveys are often lower than for paper versions.

This webinar will share four specific tactics that are proven to increase the response rates on electronic end-of-semester surveys, whether the courses themselves are in-person, fully online, or somewhere in between. We will also shatter myths about four common practices that do not help response rates at all. The presenter will also identify which three questions give the best and most actionable information for faculty members. Finally, participants will learn techniques to encourage eSurvey adoption across campus.

Thomas J. Tobin, PhD, MSLS, PMP, MOT, CPACC is a founding member of the Center for Teaching, Learning, & Mentoring (CTLM) at the University of Wisconsin-Madison, as well as an internationally recognized scholar, author, and speaker on technology-mediated education. His books include:

  • Evaluating Online Teaching: Implementing Best Practices (2015).
  • The Copyright Ninja (2017).
  • Reach Everyone, Teach Everyone: Universal Design for Learning in Higher Education (2018).
  • Going Alt-Ac: A Guide to Alternative Academic Careers (2020).
  • UDL for FET Practitioners: Guidance for Implementing Universal Design for Learning in Irish Further Education and Training (2021).

Find him on Twitter @ThomasJTobin, and at thomasjtobin.com.                Session Slides